Promotion du vélo: la comm’ ne suffit pas, il faut de l’action

« No promotional campaign is going to be enough to get people out of their cars. What’s needed is a much more concrete action. » (Dr Ian Walker, of the University’s Department of Psychology)

« An increase in the number of trips by bike could be ‘the single best thing’ a society could do for public health » (Organisation mondiale de la santé).

Mais il n’y plus de sous dans les caisses, c’est cela? Pas dans les bonnes, alors…

Source : Cycling is dangerous doesnt repel would-be cyclists, finds study | Bicycle Business | BikeBiz